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STEPHOUSE New residentsfor Stephouse
An out-of-home campaign to introduce Stephouse’s new residential developments, without showing them.
The challenge of this campaign was to capture the attention of digital natives through a traditional advertising medium, while also building awareness and sparking conversation.
Agency: Helsinki Creative
Creatives: Selene Aliayi & Marc Vidal i Bosch.
Art Direction and Design: Alessandra Carta